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Want to dive deep into the world of showmaking? Wonder what is going on behind the scenes? Then you have come to the right place.

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The importance of custom-made music and how to move an audience

Many have experienced the impact of music first-hand. However, the ability to use music as a tool is a different story altogether.

Making the abstract visible: The power of symbolism in dance

While the aesthetics of physical movement definitely add to the experience, it’s the functionality of dance that makes these performers essential.

Psychology of colour: The secrets of yellow

As showmakers, we use various colours to boost our storytelling. Yellow is rarely one of them. Find out why as our Creative Director dives into a little colour theory.

Covid-19: A Shakespearean approach to a global pandemic

Nowadays, we find ourselves in a similar situation as Shakespeare was during the plague pandemic of 1606. Yet, that did not stop him from creating a world-famous theatre play. Let’s get inspired, unleash our creative minds and reinvent live experiences.

What is “inspiration” and where to get it​

How do we get inspired? Better yet, how do we use this knowledge to inspire our audience? Let’s figure this out.

How to horror: Three ways to master fear

With these tips, you will be able to spark pleasurable fear in your audience, to the point of them wanting to relive the horrendous feeling over and over again.

Designing every detail: From sketch to stage prop

Ever wondered how we orchestrate emotions in our custom shows? Take a look at one of our instruments: carefully designed props.

Criticism 101: Deal with it

There has never been a time where criticism was more abundant than in this day and age. In this article I would like to offer you some information and tips on how to deal with it.

Three reasons why not to write your business plan on the Trans-Mongolian Express

"At this point, we already founded Plugged so I deemed it only logical to write a business plan for my own company. Easy peasy lemon squeezy. Or so I thought…"